WTUC 2026 Cultural Visit

Thursday 5 November 2026
08:30 – 15:00
Gmunden

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Join our hosts for a visit to the beautiful lakeside town of Gmunden.

A city brimming with culture and flair, both romantic and vibrant. A place full of charm and contrasts ; a haven for lively hours and quiet moments .
Its unique location on the shores of Lake Traunsee, surrounded by mountains, combined with its rich cultural heritage, creates a special ambiance. It’s also the filming location for the television series “Schlosshotel Orth”!

This lively city with its southern charm has lost none of its appeal since being designated a spa town in 1862. Its unique location on the shores of Lake Traunsee, surrounded by mountains, combined with its rich cultural heritage, creates a special ambiance…

(www.oberoesterreich.at/oesterreich-stadt-ort/detail/430000969/gmunden-am-traunsee.html)

 

Suggested schedule:

Depart Linz 08.30 (am) – approx travel time 1hr

09.30 Arrive Gmunden

10:00 Tour “Gmundner Keramik”  – A world famous 500+-year-old ceramics manufactory and home of “flaming of ceramics”

12:00: Lunch and Austrian coffee and cakes

Arrival to Linz around 3pm, stop at main train station Linz and/or hotel

Other activities (exact details to be confirmed):

A “train” ride to downtown

 

The Flame of Ceramics – Intangible Cultural Heritage of UNESCO

In May 2021, the “flaming of ceramics” was declared a UNESCO intangible cultural heritage. Ceramic flaming refers to the application of a recognisable pattern to ceramic pieces. The first finds of white-blue coloured ceramics in the area around Gmunden date back to 1600, from which the typical decoration technique, the “Geflammte” or “Gmundnerische Geschirr”, developed. It takes around two years to learn the craft of flaming, which emphasises sustainable and local production. Patterns in loops or loops, stripes, waves or arches are typical. The green banding in combination with the white glaze background forms the typical “green flaming”, which is applied to crockery and decorative objects.

home of “ceramics flaming”, a UNESCO intangible cultural heritage https://www.gmundner.at/en/brand/